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All Outputs (2)

An exploration of the innovation process in small digital marketing agencies in the UK : understanding the social, knowledge and structural capital implications
Thesis
Menelec, V. (in press). An exploration of the innovation process in small digital marketing agencies in the UK : understanding the social, knowledge and structural capital implications. (Thesis). University of Salford

In this increasingly complex and competitive society organisations are compelled to innovate developing inter-organisational relationships and sharing knowledge. In service innovation one key characteristic of the service innovation process is the in... Read More about An exploration of the innovation process in small digital marketing agencies in the UK : understanding the social, knowledge and structural capital implications.

Small business strategy and performance in a developing economy : an exploratory analysis of Zimbabwe’s small business sector
Thesis
Rufasha, E. (in press). Small business strategy and performance in a developing economy : an exploratory analysis of Zimbabwe’s small business sector. (Thesis). University of Salford

Considerably much has been written about the relationship between planning and performance in small firms and yet there is disjointedness and little agreement on the findings. Such a scenario calls for more research in the domain. This study explores... Read More about Small business strategy and performance in a developing economy : an exploratory analysis of Zimbabwe’s small business sector.