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Relationship between corporate social responsibility at the micro-level and environmental performance : the mediating role of employee pro-environmental behavior and the moderating role of gender

Ahmad, N; Ullah, Z; Arshad, MZ; Kamran, HW; Scholz, M; Han, H

Relationship between corporate social responsibility at the micro-level and environmental performance : the mediating role of employee pro-environmental behavior and the moderating role of gender Thumbnail


Authors

N Ahmad

Z Ullah

MZ Arshad

HW Kamran

M Scholz

H Han



Abstract

Since Pakistan is vulnerable to changing climatic conditions, the country needs emergency measures at every level to mitigate their effect. Many studies have addressed Corporate Social Responsibility (CSR) at the macro or institutional level, but its effect at the micro-level is largely ignored in the contemporary literature. The present study aims at filling this gap by highlighting the role of micro-level CSR on Environmental Performance (ENP) and how it is influenced by employees’ pro-environmental (PEB) behavior and gender. This study has been carried out in the context of deteriorating environmental conditions, scarce CSR activities and a male dominant society. Data were collected through a self-administered questionnaire targeting the manufacturing and the service sectors of Pakistan and analyzed through the structural equation modeling technique, using AMOS and SPSS software. The results of this study confirm that micro-level CSR initiatives directly (β = 0.39⁎⁎) and indirectly (β = 0.031⁎⁎) influence the environmental performance of an organization by means of employees’ PEB. A conditional indirect gender effect on this interaction was also observed, with women (β =0.17⁎⁎) exerting a stronger effect than men (β = 0.031⁎⁎). These findings may be helpful for policymakers involved in environmental management: It is possible to reduce the environmental footprint of Pakistan's organizations by encouraging employee's PEB and particularly by actively involving women which are systematically set apart from decision making in Pakistan.

Citation

Ahmad, N., Ullah, Z., Arshad, M., Kamran, H., Scholz, M., & Han, H. (2021). Relationship between corporate social responsibility at the micro-level and environmental performance : the mediating role of employee pro-environmental behavior and the moderating role of gender. Sustainable Production and Consumption, 27, 1138-1148. https://doi.org/10.1016/j.spc.2021.02.034

Journal Article Type Article
Acceptance Date Feb 22, 2021
Online Publication Date Feb 25, 2021
Publication Date Jul 1, 2021
Deposit Date Apr 14, 2021
Publicly Available Date Feb 25, 2022
Journal Sustainable Production and Consumption
Print ISSN 2352-5509
Publisher Elsevier
Volume 27
Pages 1138-1148
DOI https://doi.org/10.1016/j.spc.2021.02.034
Publisher URL https://doi.org/10.1016/j.spc.2021.02.034
Related Public URLs https://www.journals.elsevier.com/sustainable-production-and-consumption/

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