Interaction between electronic communication and perceived success in UAE construction projects

El-Saboni, MA

Abstract

The purpose of this research is to study the effectiveness of the electronic systems of
communication that are widely used during different phases of construction projects, and to
evaluate their contribution toward the success of projects. The mechanism of their interaction
with other factors leading to strategic benefits was investigated. A holistic approach was adopted
taking context and time into consideration in order to investigate the connection between the two
axes, with project success as a strategic dimension on one hand, and the mechanism of
communication media on the other.
The research was divided into two phases. Phase one was devoted to the identification of
project's success criteria and the success factors in the UAE environment, using a survey based
mainly on interviews with professional project managers. Phase two addressed the issue of
electronic communication through two case studies. The first case study is based on action
research looking at the effects of the use of simple electronic communication in construction
projects. The second case study was preceded by the selection of reliable ICT systems available
for construction projects in UAE. One of these selected systems, was implemented connecting
the main stakeholders in all phases of a major construction project in UAE, and became the
subject of investigation of this part of the research. This long-term critical case study proceeded
following-up the project progress. Interviews with key team members were undertaken to
observe the communicational behaviour towards decision making during the stages of design and
construction, and in the operation of this project.
The results acquired in the case studies have confirmed the benefits hypothesised. However, the
investigation continued to explain few unresolved results. An explanation has emerged through
pattern matching based on two communication theories, namely the two step flow theory of
Lazarsfeld, and the transition theory. A dynamic model has been put forward, linking the
aforementioned axes of success and communication, and making use of the risk management
process in order to activate, maintain, and formalise the mechanism of interaction between
project success and communication.
The outcome of this research can help construction management professionals plan and
implement strategic communication plans, leading to enhancement of opportunities for projects'
success. The findings of the case studies provided a good reference for implementation in the
UAE environment and a reliable starting point for scenarios of validation in other contexts. The
developers of electronic systems for project content management can benefit from this soft approach. The thesis is concluded by emphasising a multi-disciplinary interpretation when
considering the duality of project success and communication.

Citation

El-Saboni, M. Interaction between electronic communication and perceived success in UAE construction projects. (Thesis). Salford : University of Salford

• Thesis Type: Thesis
• Deposit Date: Oct 3, 2012
• Award Date: Jan 1, 2011