The newly elected Labour Government in the United Kingdom (UK) promised change. However, the first six months have been disappointing, characterized by misjudged announcements regarding the Winter Fuel Allowance and Employers' National Insurance
contributions. Yet, there is still time to get back on track with welfare reform and create a new
welfare state that other countries can replicate. To this end, this article argues for a shift from
means-testing to universalism across welfare provision. It further contends that a basic income
should be gradually introduced per affordability and public support. Additionally, it proposes
that these changes be funded through taxation on wealth, particularly targeting online
billionaires profiting from automation. Welfare reform represents an opportunity for Labour to
make a difference and regain public trust and support, as evidence indicates public backing for
restoring our public services. With the election of a Labour Government in the UK, there is a
once-in-a-generation chance to address welfare reform and establish a new welfare state that
other countries can admire. So far, the Labour Government's rhetoric and actions have been
aligned with dampening expectations. The new government has experienced a disappointing
first ten months, marked by controversy after controversy stemming from inexperience and
incompetence. Moreover, they have begun using anti-welfare rhetoric, such as the threat to
remove driving licenses from benefit fraudsters. Therefore, we argue that Labour needs to be
reminded of its mission to restore public services.
