All Outputs (2)

Can the development of a conceptual model for UK engineering companies help understand what the customer wants from new products? (2015)
Journal Article
Owens, J., & Atherton, A. (2015). Can the development of a conceptual model for UK engineering companies help understand what the customer wants from new products?

The long-term survival of a business often hinges upon its ability to successfully introduce new products into the market place. These new products and their successful development can be the lifeblood of a company. Thus, New Product Development (N... Read More about Can the development of a conceptual model for UK engineering companies help understand what the customer wants from new products?.

Brunel or Becks : will the future blueprint for education make aspiring to become an engineer as attractive an option as becoming a footballer? (2015)
Journal Article
Owens, J. D. (2015). Brunel or Becks : will the future blueprint for education make aspiring to become an engineer as attractive an option as becoming a footballer?

With all the media hype coming from Westminster perhaps the Great British public could be forgiven for assuming that UK Engineering is well on the road to recovery. The truth is it has never really left us, but perhaps it is the traditional face of... Read More about Brunel or Becks : will the future blueprint for education make aspiring to become an engineer as attractive an option as becoming a footballer?.