Promoting pro-environmental behaviour through augmented reality and persuasive informational power: a pilot study
(2019)
Journal Article
Coen, S., Fantinelli, S., & Drumm, I. (2019). Promoting pro-environmental behaviour through augmented reality and persuasive informational power: a pilot study. Human Affairs, 29(3), 339-351. https://doi.org/10.1515/humaff-2019-0028
This pilot study examined the idea that use of a mobile technology can have positive consequences for both individual users and, indirectly, for society. The augmented reality (AR) application used is defined as persuasive technology, because it is i... Read More about Promoting pro-environmental behaviour through augmented reality and persuasive informational power: a pilot study.