‘All avatars aren’t we’: football and the experience of football-themed digital content during a global pandemic (2021)
Journal Article
Crawford, G., Fenton, A., Chadwick, S., & Lawrence, S. (2022). ‘All avatars aren’t we’: football and the experience of football-themed digital content during a global pandemic. International Review for the Sociology of Sport, 57(4), 515-531. https://doi.org/10.1177/10126902211021529

This paper explores the contemporary nature of association football consumption. In particular, we argue that the Covid-19 pandemic reveals the contemporary and particular nature of the relationship between football and its supporters, which is incre... Read More about ‘All avatars aren’t we’: football and the experience of football-themed digital content during a global pandemic.