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Outputs (1)

Digital campaigning (2017)
Book Chapter
Ward, S., Gibson, R., & Cantijoch, M. (2017). Digital campaigning. In J. Fisher, E. Fieldhouse, M. Franklin, R. Gibson, M. Cantijoch, & C. Wlezien (Eds.), Routledge Handbook of Elections, Voting Behaviour and Public Opinion (319-341). London: Routledge. https://doi.org/10.4324/9781315712390

It is now over 20 years since political parties began to move online and fight elections using new internet technologies, although in most established democracies it took another decade, or more, before internet access spread to the majority of voter... Read More about Digital campaigning.