Dr Yun Chen Y.Chen@salford.ac.uk
Subject Group Head
Service innovation and transformation : the case of WeChat
Chen, Y; Zhao, W
Authors
W Zhao
Contributors
A Fenton A.Fenton@salford.ac.uk
Editor
Dr Gordon Fletcher G.Fletcher@salford.ac.uk
Editor
Dr Marie Griffiths M.Griffiths@salford.ac.uk
Editor
Abstract
Business innovation is closely associated with the enterprise boundary, focusing on internal control to carry out innovation activities and use internal innovation resources. But this format faces the challenge of knowledge dispersion, information dissemination, personnel mobility and product/service commercialisation acceleration etc. So, breaking the closed innovation paradigm and changing the way of business value grows have gradually become one of the most concerned issues across the world. Innovation research direction has changed internationally to globalisation, popularisation, R&D outsourcing, user innovation etc (Herstad et al., 2014). These have gradually become important driving forces for future enterprise development and economic growth.
Citation
Chen, Y., & Zhao, W. (2019). Service innovation and transformation : the case of WeChat. In A. Fenton, G. Fletcher, & M. Griffiths (Eds.), Strategic Digital Transformation: A Results-Driven Approach (174-181). Routledge
Online Publication Date | Nov 25, 2019 |
---|---|
Publication Date | Dec 11, 2019 |
Deposit Date | Jun 16, 2020 |
Publisher | Routledge |
Pages | 174-181 |
Series Title | Business and Digital Transformation |
Book Title | Strategic Digital Transformation: A Results-Driven Approach |
ISBN | 9780367031077-(paperback);-9780367031060-(hardback);-9780429020469,-9780429671869-(ebook) |
Publisher URL | https://www.routledge.com/Strategic-Digital-Transformation-A-Results-Driven-Approach-1st-Edition/Fenton-Fletcher-Griffiths/p/book/9780367031077#:~:text=Book%20Description,-Emerging%20technologies%20are&text=It%20offers%20results%2Ddriven%20solutions,compe |
Related Public URLs | https://www.routledge.com/ |
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