Political marketing : voters, political parties, candidates and elections

Reeves, P

Abstract

Journal editorial.

• Journal Article Type: Article
• Acceptance Date: May 4, 2016
• Publication Date: Aug 1, 2016
• Deposit Date: May 13, 2016
• Publicly Available Date: Feb 1, 2018
• Journal: Journal of Customer Behaviour
• Print ISSN: 1475-3928
• Electronic ISSN: 1477-6421
• Publisher: Westburn Publishers
• Volume: 15
• Issue: 3
• Pages: 213-216
• DOI: https://doi.org/10.1362/147539216X14715139269897
• Publisher URL: http://dx.doi.org/10.1362/147539216X14715139269897
• Related Public URLs: http://www.westburn-publishers.com/journals/customer-behaviour/