Mass media influence and the regulation of illegal practices in the seafood market

Mariani, S; Ellis, J; O'Reilly, A; Bréchon, AL; Sacchi, C; Miller, DD

Abstract

Following media exposure on the issue of seafood mislabeling in Ireland, results of repeated forensic testing of cod product labeling suggest that media attention played an important role in determining significant improvements in the supermarket retail sector, but had no detectable effect on “take-away” food services. Differences in the chains of production and in compliance requirements to European labeling laws may explain the divergent responses of the two sectors. The findings from this study indicate that it may be possible for mass media to occupy an influential role in fisheries and environmental management and policy, provided that (i) primary research findings are correctly reported by popular media and (ii) governmental agencies follow up the short-term reaction to media exposure with appropriate enforcement measures.

Citation

Mariani, S., Ellis, J., O'Reilly, A., Bréchon, A., Sacchi, C., & Miller, D. (2014). Mass media influence and the regulation of illegal practices in the seafood market. Conservation Letters, 7(5), 478-483. https://doi.org/10.1111/conl.12085

• Journal Article Type: Article
• Acceptance Date: Dec 21, 2013
• Online Publication Date: Jan 22, 2014
• Publication Date: Jan 22, 2014
• Deposit Date: Jan 16, 2015
• Journal: Conservation Letters
• Publisher: Wiley
• Peer Reviewed: Peer Reviewed
• Volume: 7
• Issue: 5
• Pages: 478-483
• DOI: https://doi.org/10.1111/conl.12085
• Publisher URL: http://dx.doi.org/10.1111/conl.12085
• Related Public URLs: http://onlinelibrary.wiley.com/journal/10.1111/(ISSN)1755-263X
• Additional Information: Funders : Earth and Natural Sciences (ENS) Doctoral Studies Programme;Higher Education Authority (HEA);European Regional Development Fund (ERDF)