Examination of the online reputation systems problems and provide solution

Ehghaghi Kakoli, Z; Nematbakhsh, M; Saraee, MH

Abstract

Electronic commerce communities are considered to
be communities that provide opportunities for the sellers on
the one hand and include threats for the purchasers on the
other hand. One of the ways to reduce such threats in these
open communities is to use transaction-based reputations.
These pieces of reputation information may assist estimation of the trustworthiness and evaluation of the future behaviors of peer. Many of the presented reputation evaluation models for such communities are merely based upon transaction-based feedbacks. We are going to open our discussion that exclusively feedback-based reputation models are inaccurate and ineffective. Then, we will introduce parameters for the more accurate measurement of reputation, namely: feedback,
credibility of feedback source, time of feedback, number and
value of transaction and based on these parameters, we will
offer an evaluation model and finally provide a report on all the initial experiments showing the possibility of this model.

Citation

Ehghaghi Kakoli, Z., Nematbakhsh, M., & Saraee, M. (2011, August). Examination of the online reputation systems problems and provide solution. Presented at 13th IEEE Joint International Computer Science and Information Technology Conference (JICSIT 2011), Chongqing, China

• Presentation Conference Type: Other
• Conference Name: 13th IEEE Joint International Computer Science and Information Technology Conference (JICSIT 2011)
• Conference Location: Chongqing, China
• Start Date: Aug 20, 2011
• End Date: Aug 22, 2011
• Publication Date: Jan 1, 2011
• Deposit Date: Nov 7, 2011
• Additional Information: Event Type : Conference