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Book review: How brands grow what marketers dont know
by Byron Sharp

Reeves, P

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by Byron Sharp. Journal of Marketing Management, 29(13/14), 1644-1647

Journal Article Type Article
Publication Date Jan 1, 2013
Deposit Date Aug 10, 2010
Publicly Available Date Aug 10, 2010
Journal Journal of Marketing Management
Print ISSN 0267-257X
Publisher Routledge
Peer Reviewed Peer Reviewed
Volume 29
Issue 13/14
Pages 1644-1647
Publisher URL http://www.informaworld.com/rjmm

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