A Rudder
An evaluation of the NPD activities of four food manufacturers
Rudder, A
Authors
Abstract
Highlights the large number of food product innovations and extensions being developed across Europe. The types of developments are often represented as “new developments”’ in their broadest sense. Research was undertaken to ascertain the types of developments being embarked on by SME food manufacturers and to identify the influences to which they are subjected when trying to meet the needs of the retailer, and ultimately the consumer. Concludes that food manufacturers are proactive in making a range of “adjustments” to their products rather than developing “new to the world products”.
Citation
Rudder, A. (2003). An evaluation of the NPD activities of four food manufacturers. British Food Journal, 105(7), 460-476. https://doi.org/10.1108/00070700310497246
Journal Article Type | Article |
---|---|
Publication Date | Jul 1, 2003 |
Deposit Date | Oct 16, 2007 |
Journal | British Food Journal |
Print ISSN | 0007-070X |
Publisher | Emerald |
Peer Reviewed | Peer Reviewed |
Volume | 105 |
Issue | 7 |
Pages | 460-476 |
DOI | https://doi.org/10.1108/00070700310497246 |
Downloadable Citations
About USIR
Administrator e-mail: library-research@salford.ac.uk
This application uses the following open-source libraries:
SheetJS Community Edition
Apache License Version 2.0 (http://www.apache.org/licenses/)
PDF.js
Apache License Version 2.0 (http://www.apache.org/licenses/)
Font Awesome
SIL OFL 1.1 (http://scripts.sil.org/OFL)
MIT License (http://opensource.org/licenses/mit-license.html)
CC BY 3.0 ( http://creativecommons.org/licenses/by/3.0/)
Powered by Worktribe © 2024
Advanced Search