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Understanding how political parties manage their volunteers in the political marketing process

Reeves, Peter

Authors



Citation

Reeves, P. (2018). Understanding how political parties manage their volunteers in the political marketing process.

Conference Name Academy of Marketing Conference 2018
Conference Location University of Stirling
Start Date Jul 3, 2018
End Date Jul 6, 2018
Acceptance Date Mar 6, 2018
Online Publication Date Jul 6, 2018
Publication Date Jul 6, 2018
Deposit Date Jul 2, 2024
Publisher URL https://www.psa.ac.uk/events/academy-marketing-conference-2018