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All Outputs (51)

Branding, authorship and transmedia adaptation in the official products of Studio Ghibli : the "Miyazaki style" in the video games of Ni No Kuni saga (2011-2018) (2019)
Journal Article
Hernandez Perez, M. (2019). Branding, authorship and transmedia adaptation in the official products of Studio Ghibli : the "Miyazaki style" in the video games of Ni No Kuni saga (2011-2018). Con A de animación, 9, 102-117. https://doi.org/10.4995/caa.2019.11337

Anime is frequently the origin of media-mixes, that is, strategies of production and distribution of transmedia products in the Japanese global markets. Synergies can be formed through collaborative authorships and transmedia adaptations. While there... Read More about Branding, authorship and transmedia adaptation in the official products of Studio Ghibli : the "Miyazaki style" in the video games of Ni No Kuni saga (2011-2018).

Japón para otakus : guía de museos, parques temáticos y otros centros de la cultura manganime (2019)
Book
Hernandez Perez, M., & Santiago, J. (2019). Japón para otakus : guía de museos, parques temáticos y otros centros de la cultura manganime. Diablo Ediciones

¡EL LIBRO QUE TODO AMANTE DE LA CULTURA JAPONESA ESPERABA! Para todos aquellos que hemos crecido leyendo manga y viendo anime, Japón es mucho más que un país: es el destino definitivo de toda peregrinación otaku. Esta guía ofrece una recopilaci... Read More about Japón para otakus : guía de museos, parques temáticos y otros centros de la cultura manganime.

Book review : Manga and anime go to Hollywood : the amazing rapidly evolving relationship between Hollywood and Japanese animation, manga, television, and film (2018)
Journal Article
Hernandez Perez, M. (2018). Book review : Manga and anime go to Hollywood : the amazing rapidly evolving relationship between Hollywood and Japanese animation, manga, television, and film. Animation, 13(3), 252-254. https://doi.org/10.1177/1746847718799406

Review of : Northrop Davis, Manga and Anime Go to Hollywood: The Amazing Rapidly Evolving Relationship between Hollywood and Japanese Animation, Manga, Television, and Film, Bloomsbury: London, 2016: 410 pp.: ISBN 9781623562489, £80 (hbk); ISBN 97816... Read More about Book review : Manga and anime go to Hollywood : the amazing rapidly evolving relationship between Hollywood and Japanese animation, manga, television, and film.

Japan : fictionality, transmedia national branding and the Tokyo 2020 Olympic Games (2018)
Book Chapter
Hernandez Perez, M. (2018). Japan : fictionality, transmedia national branding and the Tokyo 2020 Olympic Games. In M. Freeman, & W. Proctor (Eds.), Global convergence cultures : transmedia Earth (175-191). London: Routledge. https://doi.org/10.4324/9781315188478-11

The chapter aims to examine the concept of transmediality (or cross-mediality) in relation to institutional communication in Japan. To do this, it examines several case studies within the current Japanese society, with special attention to crisis com... Read More about Japan : fictionality, transmedia national branding and the Tokyo 2020 Olympic Games.

Book review : Authenticity and how we fake it : belief and subjectivity in reality TV, Facebook and YouTube by Aaron Duplantier (2018)
Journal Article
Hernandez Perez, M. (2018). Book review : Authenticity and how we fake it : belief and subjectivity in reality TV, Facebook and YouTube by Aaron Duplantier. Journalism and Mass Communication Quarterly, 95(3), 853-855. https://doi.org/10.1177/1077699018764310

Review of: Authenticity and How We Fake It: Belief and Subjectivity in Reality TV, Facebook and YouTube. DuplantierAaron. Jefferson, NC: McFarland & Company, 2016. 185 pp. 196 pp. $29.95 pbk. $15.99 ebk.

‘Thinking of Spain in a flat way’ : Spanish tangible and intangible heritage through contemporary Japanese anime (2017)
Journal Article
Hernandez Perez, M. (2017). ‘Thinking of Spain in a flat way’ : Spanish tangible and intangible heritage through contemporary Japanese anime. Mutual images, 3, 43-69. https://doi.org/10.32926/2017.3.her.think

This paper contextualises the mutual perceptions between Spain and Japan through the historical background and some examples within several creative industries. Subsequently, the paper reviews the ways in which transnational popular culture has been... Read More about ‘Thinking of Spain in a flat way’ : Spanish tangible and intangible heritage through contemporary Japanese anime.

American politics as a transnational popular narrative : narratological structures of shōnen manga and their cross-cultural readings in Kaiji Kawaguchi's Eagle (1997-2001) (2017)
Presentation / Conference
Hernandez Perez, M. (2017, August). American politics as a transnational popular narrative : narratological structures of shōnen manga and their cross-cultural readings in Kaiji Kawaguchi's Eagle (1997-2001). Presented at International Workshop on Reflective Transitions of Politics in Japanese Art, University of East Anglia

American cinema and television have been very present in the expansion of Creative industries on a global scale and have become a model for other systems of transnational production. One consequence of their influence is the popularization of content... Read More about American politics as a transnational popular narrative : narratological structures of shōnen manga and their cross-cultural readings in Kaiji Kawaguchi's Eagle (1997-2001).

Cartoons vs. manga movies : a brief history of anime in the UK (2017)
Journal Article
Hernandez Perez, M., Corstorphine, K., & Stephens, D. (2017). Cartoons vs. manga movies : a brief history of anime in the UK. Mutual images, 2, 5-43. https://doi.org/10.32926/2017.2.HER.carto

This paper has as main objective to explore, adopting a historical and critical perspective, the release of film and anime TV in UK. This would be a first step towards the studio of the peculiar implementation of manganime Culture in Britain. Comp... Read More about Cartoons vs. manga movies : a brief history of anime in the UK.

Animation, branding and authorship in the construction of the ‘anti-Disney’ ethos : Hayao Miyazaki’s works and persona through Disney film criticism (2016)
Journal Article
Hernandez Perez, M. (2016). Animation, branding and authorship in the construction of the ‘anti-Disney’ ethos : Hayao Miyazaki’s works and persona through Disney film criticism. Animation, 11(3), 297-313. https://doi.org/10.1177/1746847716660684

Walt Disney (1901-1966) is one of the most important figures in the history of cinema, but also he may also be one of the most criticized. Adjectives referring to Disney in their different forms (‘Japanese Disney’, ‘Asian Disney’, ‘Disney from the Or... Read More about Animation, branding and authorship in the construction of the ‘anti-Disney’ ethos : Hayao Miyazaki’s works and persona through Disney film criticism.

Memories of the grateful visitor. A look at Spanish spaces, ethnography and material artefacts through contemporary Japanese entertainment industries (2016)
Presentation / Conference
Hernandez Perez, M. (2016, May). Memories of the grateful visitor. A look at Spanish spaces, ethnography and material artefacts through contemporary Japanese entertainment industries. Presented at Mutual Images 4th International Workshop, Aarhus University

Audiences from all over the world may differ in the way they perceive a particular country or cultural tradition. Even when it is possible to argue that fictionality can’t be really isolated from any kind of representational form, communicational gen... Read More about Memories of the grateful visitor. A look at Spanish spaces, ethnography and material artefacts through contemporary Japanese entertainment industries.

Constructing the Mangaverse : narrative patterns in Marvel’s appropriation of manga products (2015)
Book Chapter
Hernandez Perez, M. (2015). Constructing the Mangaverse : narrative patterns in Marvel’s appropriation of manga products. In C. Brienza (Ed.), Global manga : 'Japanese' comics without Japan? (167-184). Farnham: Ashgate Publishing (Routledge). https://doi.org/10.4324/9781315584898-15

It´s well known that the major global comic producers are Japan and U.S. There are not so many countries where this medium has achieved this importance not only as high-quality producers but also as powerful creators of contents. In fact, there is al... Read More about Constructing the Mangaverse : narrative patterns in Marvel’s appropriation of manga products.

Representations of religion, spirituality and philosophy as international narratives in the manga “Full Metal Alchemist” (Hagane no Renkinjutsushi, 2001-2010) (2015)
Presentation / Conference
Hernandez Perez, M. (2015, June). Representations of religion, spirituality and philosophy as international narratives in the manga “Full Metal Alchemist” (Hagane no Renkinjutsushi, 2001-2010). Presented at CSS Research Day : Spirituality and Popular Culture / Arts, Centre for Spirituality Studies, University of Hull

Japanese Entertainment Industries may be defined by two main features: its transmedia vocation, or its ability to disseminate narratives through several media at once, and its cross-cultural, or heterogeneous representation of different cultural back... Read More about Representations of religion, spirituality and philosophy as international narratives in the manga “Full Metal Alchemist” (Hagane no Renkinjutsushi, 2001-2010).

(Japanese?) cartoons and manga movies : the hard rise of anime in UK market and society (2015)
Presentation / Conference
Hernandez Perez, M. (2015, June). (Japanese?) cartoons and manga movies : the hard rise of anime in UK market and society. Presented at Mutual Images 3rd International Workshop, Kobe University

This paper has as main objective to explore, adopting a historical and critical perspective, the release of film and anime TV in UK. This would be a first step towards the studio of the peculiar implementation of manganime Culture in Britain. Comp... Read More about (Japanese?) cartoons and manga movies : the hard rise of anime in UK market and society.

Of anime myths and author cult. Tezuka and Miyazaki consideration through authorship film criticism (2015)
Presentation / Conference
Hernandez Perez, M. (2015, April). Of anime myths and author cult. Tezuka and Miyazaki consideration through authorship film criticism. Presented at Exploring 30 Years of Studio Ghibli: Spirited Discussion, Cardiff University

In the world of Japanese anime, few animators’ works have been appreciated by both communities of scholarship and journalism for their valuable and singular forms of authorship. This paper will focus on one of the most prominent figures, namely Hayao... Read More about Of anime myths and author cult. Tezuka and Miyazaki consideration through authorship film criticism.

The anime authorship criticism. Visions of the "Anti-Disney Ethos" (2014)
Presentation / Conference
Hernandez Perez, M. (2014, September). The anime authorship criticism. Visions of the "Anti-Disney Ethos". Presented at Discussing Disney, University of Hull

Animation Studies has provided an interesting example of how the concepts of genre and authorship can usually be considered as antithetic, and how these concepts might be discussed for a better understanding of modern Media Industries. In this sense,... Read More about The anime authorship criticism. Visions of the "Anti-Disney Ethos".

Serial narrative, intertextuality, and the role of audiences in the creation of a franchise : an analysis of the Indiana Jones saga from a cross-media perspective (2013)
Journal Article
Hernandez Perez, M., & Rodríguez, J. (2014). Serial narrative, intertextuality, and the role of audiences in the creation of a franchise : an analysis of the Indiana Jones saga from a cross-media perspective. Mass Communication and Society, 17(1), 26-53. https://doi.org/10.1080/15205436.2013.788192

Rather than the simple adaptation of a story across different media, cross-media narrative should be defined as that which is transformed by virtue of use a medium and its different languages (film, comics, video games, etc.). This article extends an... Read More about Serial narrative, intertextuality, and the role of audiences in the creation of a franchise : an analysis of the Indiana Jones saga from a cross-media perspective.