Knowledge exchange partnership leads to digital transformation at Hydro-X Water Treatment, Ltd

Heinze, A; Griffiths, M; Fenton, A; Fletcher, G

Abstract

To attract a generation of workers and consumers who have never known a world without Wi-Fi, smartphones, or social media, organizations increasingly have no choice but to incorporate digital technology into every aspect of their operations and processes. The leaders of Hydro-X, a privately owned British enterprise, met the challenge of digital transformation by forming a knowledge exchange partnership with a local university and applying two business models to assess the current state of digital maturity at the firm and map out a strategy to improve it. Their experiences reflect the HINGE project planning methodology: Horizon scanning to evaluate the competition, Internal auditing, New model creation, Gap analysis, and Evaluation of options to determine next steps. As a result of their efforts, Hydro-X fostered an intrapreneurial spirit among its staff and refined its e-commerce platform to digitally target key audiences in order to tap into a new source of revenue.

Citation

Heinze, A., Griffiths, M., Fenton, A., & Fletcher, G. (2018). Knowledge exchange partnership leads to digital transformation at Hydro-X Water Treatment, Ltd. Global Business and Organizational Excellence, 37(4), 6-13. https://doi.org/10.1002/joe.21859

• Journal Article Type: Article
• Acceptance Date: Feb 28, 2018
• Online Publication Date: Apr 10, 2018
• Publication Date: Apr 10, 2018
• Deposit Date: Apr 12, 2018
• Publicly Available Date: Apr 10, 2020
• Journal: Global Business and Organizational Excellence
• Print ISSN: 1932-2054
• Publisher: Wiley
• Volume: 37
• Issue: 4
• Pages: 6-13
• DOI: https://doi.org/10.1002/joe.21859
• Publisher URL: http://dx.doi.org/10.1002/joe.21859
• Related Public URLs: https://onlinelibrary.wiley.com/journal/19322062
• Additional Information: Access Information : This is the peer reviewed version of the article, which has been published in final form at the Official URL link above. This article may be used for non-commercial purposes in accordance with Wiley Terms and Conditions for Self-Archiving.