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Realism in marketing research :
a third way ontological and epistemological approach

Reeves, P

Authors



Citation

a third way ontological and epistemological approach. Presented at Presentation to International Marketing and Services Management Academic Unit, Salford Business School

Presentation Conference Type Lecture
Conference Name Presentation to International Marketing and Services Management Academic Unit
Conference Location Salford Business School
Start Date Mar 3, 2016
Deposit Date Mar 7, 2016
Publicly Available Date Mar 7, 2016
Additional Information Event Type : Other