SMEs’ innovativeness and technology adoption as downsizing strategies during COVID-19: the moderating role of financial sustainability in the tourism industry using structural equation modelling
(2022)
Journal Article
Shwedeh, F., Aburayya, A., Alfaisal, R., Adelaja, A. A., Ogbolu, G., Aldhuhoori, A., & Salloum, S. (2022). SMEs’ innovativeness and technology adoption as downsizing strategies during COVID-19: the moderating role of financial sustainability in the tourism industry using structural equation modelling. Sustainability, 14(23), 16044. https://doi.org/10.3390/su142316044
This study aims to identify why firms, specifically SMEs in the hospitality and tourism industry, downsized during the recent global economic distress caused by COVID-19. This study applied a quantitative methodology by distributing online questionna... Read More about SMEs’ innovativeness and technology adoption as downsizing strategies during COVID-19: the moderating role of financial sustainability in the tourism industry using structural equation modelling.