Skip to main content

Research Repository

Advanced Search

Outputs (17)

Financing behavior of R&D investments in the emerging markets : the role of alliance and financial system (2017)
Journal Article

This paper examines the financing behaviour of R&D investments in emerging markets. Drawing on institutional theory and using panel data of generalized methods of moment (GMM) estimation for a sample of 302 firms from 20 countries during the period 2... Read More about Financing behavior of R&D investments in the emerging markets : the role of alliance and financial system.

Organisational dynamics and adoption of innovations : a study within the context of software firms in Sri Lanka (2017)
Journal Article

This paper examines the effect of organisational dynamics on innovation focus using the residual dominant and emergent theoretical framework (RDE) and the empirical evidence of four case studies. The findings revealed that different types of innovati... Read More about Organisational dynamics and adoption of innovations : a study within the context of software firms in Sri Lanka.

Measuring integrated marketing communication by taking a broad organisational approach : the firm-wide IMC scale (2017)
Journal Article

Purpose – The purpose of this research is twofold: first, to conceptualise integrated marketing
communication (IMC) by adopting a more inclusive and broader organisational perspective, and second, to
empirically develop and validate a new measureme... Read More about Measuring integrated marketing communication by taking a broad organisational approach : the firm-wide IMC scale.

Psychological contract violation and customer intention to reuse online retailers: exploring mediating and moderating mechanisms (2017)
Journal Article

This study examines the impact of psychological contract violation (PCV) on customer intentions to reuse online retailer websites via the mediating mechanisms of trust and satisfaction. The moderating role of perceived structural assurance (SA) is al... Read More about Psychological contract violation and customer intention to reuse online retailers: exploring mediating and moderating mechanisms.