Outputs (52)

Exploring Inclusivity in HE through Lego Series Play: Interactive Workshop (2024)
Presentation / Conference
Griffiths, M., & Dixon, T. (2024, March). Exploring Inclusivity in HE through Lego Series Play: Interactive Workshop. Presented at Equality, Diversity and Inclusion Conference 2024: The future is now: Building EDI practice for the changing world of HE, Liverpool

At Salford Business School we have invested in Lego Series Play to foster creativity, imagination, and problem-solving among students and staff and external organisations. This workshop uses these practices to explore gender equity in research, an ac... Read More about Exploring Inclusivity in HE through Lego Series Play: Interactive Workshop.

Digital Maturity and SMEs: evaluating the application of a digital maturity assessment tool (2023)
Conference Proceeding
Obu-Cann, E., Fletcher, G., Griffiths, M., Kutar, M., & Krishnan-Harihara, S. (2023). Digital Maturity and SMEs: evaluating the application of a digital maturity assessment tool.

The challenges of undertaking digital transformation within Small and Medium Enterprises (SMEs) are multiple. The constraints of limited resources and a lack of clear strategic purpose for the transformation are readily evident across many existing c... Read More about Digital Maturity and SMEs: evaluating the application of a digital maturity assessment tool.

A framework of routines and capabilities that support capacity raising and development of innovative products and services within the digital business sector: exploring seen and obscure dimensions of the innovation processes of small and medium sized enterprises through the lens of Activity Theory (2022)
Thesis
dimensions of the innovation processes of small and medium sized enterprises through the lens of Activity Theory. (Thesis). University of Salford

Investigating the brand image of Nigeria and its implication for marketing this country as a tourism destination: UK perspective (2022)
Thesis
Jida, N. Investigating the brand image of Nigeria and its implication for marketing this country as a tourism destination: UK perspective. (Thesis). University of Salford

Recently, there has been an increase in studies on branding and tourism consumer destinations. These studies identify the major brand-related factors or the key reasons for destination choice among tourists, but these studies are Euro-American-centri... Read More about Investigating the brand image of Nigeria and its implication for marketing this country as a tourism destination: UK perspective.

A study on the implication of knowledge transfer and social capital on fostering innovation within the partnership between universities and Technology-Based Small Firms (TBSFs) (2020)
Thesis
Yusup, N. A study on the implication of knowledge transfer and social capital on fostering innovation within the partnership between universities and Technology-Based Small Firms (TBSFs). (Thesis). University of Salford

To remain competitive in the ongoing rapid transformation in the industry, technology-based small firms (TBSFs) have been establishing partnerships with universities for knowledge transfer to complement their limitations in terms of knowledge, skill... Read More about A study on the implication of knowledge transfer and social capital on fostering innovation within the partnership between universities and Technology-Based Small Firms (TBSFs).

Routine activity theory and cybercrime investigation in Nigeria : how capable are law enforcement agencies? (2020)
Book Chapter
Bello, M., & Griffiths, M. (2021). Routine activity theory and cybercrime investigation in Nigeria : how capable are law enforcement agencies?. In T. Owen, & J. Marshall (Eds.), Rethinking Cybercrime : critical debates (213-235). Switzerland: Palgrave Macmillan. https://doi.org/10.1007/978-3-030-55841-3

The evolution of the Internet amidst a rapidly growing global economy has created a completely new environment in which traditional crime prospers. Equally the convergence of computing and communication has changed the way we live, communicate and co... Read More about Routine activity theory and cybercrime investigation in Nigeria : how capable are law enforcement agencies?.

Digital transformation during a lockdown (2020)
Journal Article
Fletcher, G., & Griffiths, M. (2020). Digital transformation during a lockdown. International Journal of Information Management, 55, 102185. https://doi.org/10.1016/j.ijinfomgt.2020.102185

These are indeed exceptional and historic times, a global pandemic and public health emergency sitting side by side with heightened public awareness of the injustices of decades of institutional racism. This article considers the current pandemic and... Read More about Digital transformation during a lockdown.

To identify issues that impact upon the acculturation and adaptation of Chinese Mandarin-speaking students taking undergraduate studies in British business schools (2020)
Thesis
Xu, D. To identify issues that impact upon the acculturation and adaptation of Chinese Mandarin-speaking students taking undergraduate studies in British business schools. (Thesis). University of Salford

According to the Higher Education Statistics Agency (HESA, 2020), In 2018-19, the amount of student enrolments domiciled from China reached 115,435, 32% of non-UK domiciled students for their first year studies come from China. Despite the trend of m... Read More about To identify issues that impact upon the acculturation and adaptation of Chinese Mandarin-speaking students taking undergraduate studies in British business schools.

Understanding how others see your organisation (2019)
Book Chapter
Kane, S. (2019). Understanding how others see your organisation. In A. Fenton, G. Fletcher, & M. Griffiths (Eds.), Strategic Digital Transformation: a results-driven approach (86-94). Oxon: Routledge

Armed with an understanding of influential external changes, knowledge of the value created by these changes and an awareness of what competitors are doing in response, the spotlight now turns internally to understanding your own organisation in the... Read More about Understanding how others see your organisation.

Service innovation and transformation : the case of WeChat (2019)
Book Chapter
Chen, Y., & Zhao, W. (2019). Service innovation and transformation : the case of WeChat. In A. Fenton, G. Fletcher, & M. Griffiths (Eds.), Strategic Digital Transformation: A Results-Driven Approach (174-181). Routledge

Business innovation is closely associated with the enterprise boundary, focusing on internal control to carry out innovation activities and use internal innovation resources. But this format faces the challenge of knowledge dispersion, information di... Read More about Service innovation and transformation : the case of WeChat.