Airline service failure and recovery :
a conceptual and empirical analysis
Thesis
a conceptual and empirical analysis. (Thesis). University of Salford
One of the most problematic issues to face airlines in recent years has been service failure/breakdown. Consequently, the notion of effective recovery, in terms of retaining customer loyalty, has become increasingly important. The aim of this study i... Read More about Airline service failure and recovery : a conceptual and empirical analysis.