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An orchestral audience : classical music and continued patterns of distinction

Crawford, G; Gosling, VK; Bagnall, G; Light, BA

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Abstract

This paper considers the key findings of a yearlong collaborative research project focusing on the audience of the London Symphony Orchestra and their introduction of a new mobile telephone (‘app’) ticketing system. A mixed-method approach was employed, utilising focus groups and questionnaires with over 80 participants, to research a sample group of university students. This research develops our understanding of classical music audiences, and highlights the continued individualistic, middle-class, and exclusionary culture of classical music attendance and patterns of behaviours. The research also suggests that a mobile phone app does prove a useful mechanism for selling discounted tickets, but shows little indication of being a useful means of expanding this audience beyond its traditional demographic

Citation

Crawford, G., Gosling, V., Bagnall, G., & Light, B. (2014). An orchestral audience : classical music and continued patterns of distinction. Cultural Sociology, 8(4), 483-500. https://doi.org/10.1177/1749975514541862

Journal Article Type Article
Online Publication Date Jul 23, 2014
Publication Date Dec 1, 2014
Deposit Date Jan 28, 2015
Publicly Available Date Apr 5, 2016
Journal Cultural Sociology
Print ISSN 1749-9755
Electronic ISSN 1749-9763
Publisher SAGE Publications
Peer Reviewed Peer Reviewed
Volume 8
Issue 4
Pages 483-500
DOI https://doi.org/10.1177/1749975514541862
Publisher URL http://dx.doi.org/10.1177/1749975514541862
Related Public URLs http://www.uk.sagepub.com/journals/Journal201779

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