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All Outputs (69)

Knowledge exchange partnership leads to digital transformation at Hydro-X Water Treatment, Ltd (2018)
Journal Article
Heinze, A., Griffiths, M., Fenton, A., & Fletcher, G. (2018). Knowledge exchange partnership leads to digital transformation at Hydro-X Water Treatment, Ltd. Global Business and Organizational Excellence, 37(4), 6-13. https://doi.org/10.1002/joe.21859

To attract a generation of workers and consumers who have never known a world without Wi-Fi, smartphones, or social media, organizations increasingly have no choice but to incorporate digital technology into every aspect of their operations and proce... Read More about Knowledge exchange partnership leads to digital transformation at Hydro-X Water Treatment, Ltd.

Digital business evolution : lessons from a decade of KTP industry projects (2018)
Presentation / Conference
Griffiths, M., Heinze, A., Fenton, A., & Fletcher, G. (2018, March). Digital business evolution : lessons from a decade of KTP industry projects. Presented at UK Academy for Information Systems Conference, Oxford, UK

Digital transformation is a daunting process for many business leaders, who sometimes find themselves in unfamiliar territory. This challenge is particularly prominent for resource-stretched and multi-skilled small and medium sized enterprises (SMEs)... Read More about Digital business evolution : lessons from a decade of KTP industry projects.

Human choice and computers : an ever more intimate relationship (2016)
Journal Article
Kreps, D., Fletcher, G., & Griffiths, M. (2016). Human choice and computers : an ever more intimate relationship. The future of identity in the information society : 4th IFIP WG 9.2, 9.6, 11.6, 11.7/Fidis International Summer School, Brno, Czech Republic, September 1-7, 2008, revised selected papers / Vashek Matyáš ... [et al.] (eds.), 474, 9-21. https://doi.org/10.1007/978-3-319-44805-3

Since 1974, the Human Choice and Computers (HCC) conference series has firmly remained at the cutting edge of innovative thinking about the interface between the social and technology. This introductory chapter to the proceedings of the 12th Human Ch... Read More about Human choice and computers : an ever more intimate relationship.

The social supply chain and the future high street (2016)
Journal Article
Fletcher, G., Greenhill, A., Griffiths, M., & McLean, R. (2016). The social supply chain and the future high street. Supply Chain Management, 22(1), 78-91. https://doi.org/10.1108/SCM-05-2014-0154

Purpose: The paper examines how independent social and commercial activities have developed in response to the perceived decline in the UK High Street and in response to the challenges of increasing digital retailing opportunities. This examination i... Read More about The social supply chain and the future high street.

Social media (2016)
Book Chapter
Fenton, A., & Mohamad, M. (2016). Social media. In A. Heinze, & G. Fletcher (Eds.), Digital and social media marketing : a results-driven approach (190-213). Routledge

In this chapter you will:
1) understand the dynamics of social media-based communities, their composition and behaviours
2) learn to conduct a social media audit including competitor analysis
3) recognise the importance of a blog as a centre of... Read More about Social media.

A critical investigation of electronic patient records in the NHS in England : tracing an elusive object through its actor-network (2014)
Thesis
Goff, M. A critical investigation of electronic patient records in the NHS in England : tracing an elusive object through its actor-network. (Thesis). University of Salford

This study is a critical investigation of electronic patient records in the National Health Service in England. It explores whether EPRs benefit clinicians in the context of a technology that has been explicitly designed to fulfil multiple purposes,... Read More about A critical investigation of electronic patient records in the NHS in England : tracing an elusive object through its actor-network.

Social Media Monitoring visualisation: What do we have to look for? (2013)
Presentation / Conference
Hackett, C., Fletcher, G., & Heinze, A. (2013, March). Social Media Monitoring visualisation: What do we have to look for?. Presented at 18th UKAIS Annual Conference, Worcester College, Oxford, UK

The need for accurate and readily understandable social media monitoring is an issue faced by any organisation irrespective of their size or current levels of engagement with social media. It is increasingly a truism of social media that if an organi... Read More about Social Media Monitoring visualisation: What do we have to look for?.