All Outputs (14)

Online Cause Related Marketing: The Impact of Brand Experience on consumer’s brand credibility perceptions, and the Moderating Influence of Consumer Cause Involvement in the UK retail sector. (2024)
Thesis
Garrick, J. (2024). Online Cause Related Marketing: The Impact of Brand Experience on consumer’s brand credibility perceptions, and the Moderating Influence of Consumer Cause Involvement in the UK retail sector. (Thesis). University of Salford

Cause relate marketing (CRM) is one of the several forms of corporate social responsibility (CSR) initiatives in which brands link the sale of products, and services to the support for a cause or charity (NGO). Online CRM is a strategic and tactica... Read More about Online Cause Related Marketing: The Impact of Brand Experience on consumer’s brand credibility perceptions, and the Moderating Influence of Consumer Cause Involvement in the UK retail sector..

Sustainable electric vehicle charging scheme: userrequirements in designing energy trading algorithm (2023)
Conference Proceeding
Udagedara, R., Haputhanthirige, A., Liyanage, C., & Yapa, R. (2023). Sustainable electric vehicle charging scheme: userrequirements in designing energy trading algorithm. . https://doi.org/10.1088/1755-1315/1176/1/012024

Promoting Electrical Vehicles (EVs) as a cleaner alternative to traditional Internal Combustion Engine (ICE) vehicles is an important step towards transformation to a sustainable world. However, usage of grid electricity in charging EVs hinders achi... Read More about Sustainable electric vehicle charging scheme: userrequirements in designing energy trading algorithm.

An exploration of organisational hybridity in social enterprise organisations in Greater Manchester, UK (2022)
Thesis
Rostron, K. An exploration of organisational hybridity in social enterprise organisations in Greater Manchester, UK. (Thesis). University of Salford

This study presents research conducted in social enterprise organisations (SEs) across Greater Manchester, UK. It aims to understand how hybridity manifests within SEs and to explore the nature of hybridity within organisations. A review of the liter... Read More about An exploration of organisational hybridity in social enterprise organisations in Greater Manchester, UK.

A study on the implication of knowledge transfer and social capital on fostering innovation within the partnership between universities and Technology-Based Small Firms (TBSFs) (2020)
Thesis
Yusup, N. A study on the implication of knowledge transfer and social capital on fostering innovation within the partnership between universities and Technology-Based Small Firms (TBSFs). (Thesis). University of Salford

To remain competitive in the ongoing rapid transformation in the industry, technology-based small firms (TBSFs) have been establishing partnerships with universities for knowledge transfer to complement their limitations in terms of knowledge, skill... Read More about A study on the implication of knowledge transfer and social capital on fostering innovation within the partnership between universities and Technology-Based Small Firms (TBSFs).

An exploration of organisational elements on social media platforms based knowledge sharing of Higher Education Institutions (HEIs) in Malaysia (2020)
Thesis
Abd Aziz, N. An exploration of organisational elements on social media platforms based knowledge sharing of Higher Education Institutions (HEIs) in Malaysia. (Thesis). University of Salford

Knowledge sharing is an important aspect of the life of many organisations, especially academic institutions, in terms of their competitiveness and longer-term survival. However, to ensure the success of knowledge sharing within Higher Education Inst... Read More about An exploration of organisational elements on social media platforms based knowledge sharing of Higher Education Institutions (HEIs) in Malaysia.

Transferring knowledge for innovation through partnership between university & Technology-Based Small Firms (TBSFs): a social capital perspective (2019)
Presentation / Conference
Udagedara, R., Yusup, N. H., & Griffiths, M. (2019, September). Transferring knowledge for innovation through partnership between university & Technology-Based Small Firms (TBSFs): a social capital perspective. Presented at BAM 2019 Annual Conference, Aston University, Aston

Building upon forty-three semi-structured interviews with universities partnership with technology-based small firms (TBSFs) for knowledge transfer in the United Kingdom, this study explores how social capital influences knowledge transfer in foster... Read More about Transferring knowledge for innovation through partnership between university & Technology-Based Small Firms (TBSFs): a social capital perspective.

Entrepreneurial opportunities recognition inSub-Saharan Africa: a proposed model for investigation (2019)
Presentation / Conference
Udagedara, R., Bello, M., & Allman, K. (2019, September). Entrepreneurial opportunities recognition inSub-Saharan Africa: a proposed model for investigation. Presented at BAM 2019 Annual Conference, Birmingham, Aston University

Earlier studies have predominantly investigated entrepreneurial opportunities recognition from either the discovery or creation perspectives in the developed economies of America and Europe respectively. These efforts have mostly generated contradic... Read More about Entrepreneurial opportunities recognition inSub-Saharan Africa: a proposed model for investigation.

Organisational dynamics and adoption of innovations : a study within the context of software firms in Sri Lanka (2017)
Journal Article
Udagedara RMU, S., & Allman, K. (2019). Organisational dynamics and adoption of innovations : a study within the context of software firms in Sri Lanka. Journal of Small Business Management, 57(2), 450-475. https://doi.org/10.1111/jsbm.12378

This paper examines the effect of organisational dynamics on innovation focus using the residual dominant and emergent theoretical framework (RDE) and the empirical evidence of four case studies. The findings revealed that different types of innovati... Read More about Organisational dynamics and adoption of innovations : a study within the context of software firms in Sri Lanka.

Key benefits of enterprise resource planning adoption within small family businesses : a ERP benefits framework for SFBs (2017)
Journal Article
Lasisi, M., Owens, J., & Udagedara, R. (2017). Key benefits of enterprise resource planning adoption within small family businesses : a ERP benefits framework for SFBs

This research mainly focused on the perceived benefits of ERP adoption for Small Family Businesses (SFB). In doing so, it explores some of the key benefits of an ERP system for SMEs. Through the exploration of the literature, a framework is constru... Read More about Key benefits of enterprise resource planning adoption within small family businesses : a ERP benefits framework for SFBs.

Dynamics of knowledge management and innovation focus of software firms: a developing country perspective (2016)
Presentation / Conference
Udagedara, R., & Allman, K. (2016, September). Dynamics of knowledge management and innovation focus of software firms: a developing country perspective. Presented at BAM 2016 Conference, Newcastle

This study examines how the knowledge management dynamics affect the adoption of innovation in software firms using the residual-dominant and emergent theoretical framework as the existing innovation theories, which are based on life cycle theories d... Read More about Dynamics of knowledge management and innovation focus of software firms: a developing country perspective.

Effect of organisation cultural dynamics on adoption of innovation: a study within the context of software firms in Sri Lanka (2015)
Presentation / Conference
Udagedara, R., & Allman, K. (2015, September). Effect of organisation cultural dynamics on adoption of innovation: a study within the context of software firms in Sri Lanka. Presented at BAM Conference 2015, Portsmouth

This paper investigates the effect of organisation cultural dynamics on innovation activities using an accessible practical tool and four illustrative cases from software companies in Sri Lanka. The analysis framework accommodates multiple perspectiv... Read More about Effect of organisation cultural dynamics on adoption of innovation: a study within the context of software firms in Sri Lanka.

Exploring the influence of interest free microfinance programmes on empowerment of the participating women borrowers in Pakistan : an interpretative inquiry
Thesis
Ahmad, A. (in press). Exploring the influence of interest free microfinance programmes on empowerment of the participating women borrowers in Pakistan : an interpretative inquiry. (Thesis). University of Salford

This study has argued that conventional microfinance has failed to serve a large number of Muslim consumers worldwide, which provided an opportunity to interest free microfinance to emerge as a subsector within the microfinance industry to serve this... Read More about Exploring the influence of interest free microfinance programmes on empowerment of the participating women borrowers in Pakistan : an interpretative inquiry.

An exploration of the innovation process in small digital marketing agencies in the UK : understanding the social, knowledge and structural capital implications
Thesis
Menelec, V. (in press). An exploration of the innovation process in small digital marketing agencies in the UK : understanding the social, knowledge and structural capital implications. (Thesis). University of Salford

In this increasingly complex and competitive society organisations are compelled to innovate developing inter-organisational relationships and sharing knowledge. In service innovation one key characteristic of the service innovation process is the in... Read More about An exploration of the innovation process in small digital marketing agencies in the UK : understanding the social, knowledge and structural capital implications.

Understanding ERP adoption and family involvement in UK’s retail small family businesses
Thesis
Lasisi, M. (in press). Understanding ERP adoption and family involvement in UK’s retail small family businesses. (Thesis). The University of Salford

Despite the theoretical suggestion that adopting an ERP system could bring about competitive advantage to Family Businesses within a highly competitive market such as the retail industry, a high level of family involvement appears to be a hindrance t... Read More about Understanding ERP adoption and family involvement in UK’s retail small family businesses.